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So you want to be a Christian blogger? Great! In the predominantly degenerate cyberspace, sanity and morality need to be restored by Christian bloggers. These are Christ-driven bloggers who influence the largely unchurched “Cyber Junkies.”

In the past, blogging used to be a simple way for people to journal their lives but that has radically changed over the years. Blogs have evolved into living magazines that impact thousands of lives.

As with all things technological though, Christians are lagging behind. Even though Christian blogs do exist, they are heavily outnumbered. Here’s the good news: there’s an online revival taking place where more and more Christian bloggers are emerging and commanding huge followings.

Who knows, you could be the next agent of revival through your upcoming blog.

I hope I have tickled your ears and ignited a spark in your heart to be part of this revival. The question, however, is how do you become a Christian blogger? I’ll give you 6 great tips.

1)  Have a Vision for Your Blog

Before you sign up for WordPress, Wix or whatever platform you prefer, write down a vision for your blog. What do you ultimately want to achieve with your blog?

  • Is it a way to journal your experiences and the lessons you learn? One Christian who decided to share her spiritual journey is Carol Hind. She posts regularly about the lessons she learns in life and shares other people’s inspirational stories.
  • Perhaps you want to be a cyber missionary and spark a viral revival like Christian Media Magazine. Cyber missionaries are a noble breed that reach the seemingly hard to reach people online.
  • Or maybe you want it to be an ethical, moral and Christ-centred money making machine. I know a Christian blogger or two who fit that description. If you resonate with this idea, check out Brandon Cox, a pastor, entrepreneur and serial blogger running 30+ (yes, 30+) websites. Bob Lotich is another Christian blogger worth checking out if you’re more into the financial dimension of blogging.

With these examples in mind, I am sure you’re well equipped to come up with a clear vision for your blog.

2) Map Out a Strategy

To be relevant, you need to determine how you’ll fulfill your vision. You need to strategize.

Vision deals with the future or outcome of your blog. Strategy has to do with the practical steps you will take to get there.

To map out your strategy, it’s essential that you ask yourself a few questions:

  • Who is your target audience?
  • What will you blog about?
  • Which platform will you use?
  • Self hosted or a free platform?

Your answers to these critical questions will set you on the path of being a traffic-attracting blogger.

3) Pick the Right Home for Your Blog

Now that you have a clear vision and you are eager to blaze your trail in cyberspace, you’re probably asking yourself, “Where do I start?”

Get a good host and platform for your website.

This may sound complicated and highly technical but it isn’t. It’s actually similar to looking for a church to “host” your spiritual life.

Your host and platform will be determined by the answers to the vision question in step one above.

  • If your blog is a personal journal; a free WordPress, Tumblr or other free platform will be good enough. The only downside is that you’ll be living on rented property. In short, you have no security.
  • On the other hand, if your blog is a missions arm or a for profit blog, consider the array of paid hosting options available. Paid hosting gives you the flexibility to design and secure your blog in ways a free plan cannot. Oh, and it looks more professional.

With a good host, you now have a virtual pulpit to broadcast your redemptive message.

4) Join a Community (or 10)

A blog is all about reaching readers. For a start up blog, the best way is to join a community of fellow bloggers and interact with them and their audience.

Cyberspace is a vast universe. Navigating it alone is a sure way to fail. This is why you have to leverage community. Taking part in communities of kindred spirit and ideas is a great way of borrowing other people’s audience (and ideas). It jumpstarts your blogging journey.

Participating in a community will help you get noticed and drive traffic to your blog. Not just any traffic mind you, but like minded bloggers and, if your content is good, their “tribe” as well.

5) Have a Solid Marketing Strategy

Yes I used the dreaded ‘M’ word, marketing. Don’t worry, I don’t mean cajoling people to buy a sub standard product from you.

For any blog to succeed, it has to be marketed. Develop a strategy for letting people know and connect with what you’re doing. This is where your core message and niche, comes in. They will determine how and to whom you will market your blog.

Reach out to your target audience in the nooks and crannies of the net. Go where they hangout.

Get your blog out there. Eager readers are waiting for your insight.

6) Refuse To Quit

A fledging blogger needs determination. The blogosphere can be a very demoralizing especially for a newbie blogger. Refuse to quit.

It’s a common misconception among newbies that the moment they hit the ‘publish’ button, the entire population of internet will flock to their blog.

The truth is that it takes time, effort, patience and determination to build a successful blog, more so a Christian blog.

Put on your thick skin and plod on. Remember, every great endeavour calls for blood, sweat and tears.

Dear Christian blogger, don’t give up.

Your Turn

Ready to make an impact on the web? Why not map out a strategy for your success as a Christian blogger using the 6 tips above. Start your community phase by letting me know which tip you liked in the comments section below.

Kato Nkhoma is a freelance writer whose mission is to eliminate mediocrity in web copy. A Christian market freelance writer extraordinaire, he loves turning lacklustre websites and blogs into enthralling spectacles through hypnotic content that turns visitors into subscribers. Check out his “Boost Blog Special” and brace yourself for a traffic jam! You can find him on Twitter and on Amazon.

 

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7 Responses

  1. ladycee

    Excellent and useful tips which I heartily endorse. I wish there had been a Christian voice to provide these insights when I started out.
    Thank you so much for the kind mention.
    Carol Hind

    Reply
    • Katopeka

      You are welcome Carol.
      Your blog is a real inspiration to many.
      Thank you for endorsing the tips, am honored that you dropped by.

      Reply
  2. Qhubekani

    Thank you for these solid insights Kato. Where were you when I was starting out? 😊

    One misconception Christians have about Christian blogging is that you have to blog about overtly ‘Christian’ subjects. Not at all. You can blog about anything and everything. The issue is becoming salt and light in whatever niche you choose to work in.

    Reply
    • Katopeka

      You are welcome Qhubekani!
      And you are very right. Being a christian blogger is all about being salt and light in cyberspace. We really need a lot of christian influence in every niche that can be named in the blogosphere.
      Thanks for dropping by.

      Reply

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