By Angela Bainter
Have you ever Googled churches in your town? Give it a try and see if you can find your church’s name on the first page.
The best result is to see your church listed in one of these search results locations.
If you’re not in local search on Google, you’re missing out on potential church visitors finding out about you. How do you get your church listed there, you ask? Start by creating a listing in Google Places. Read this explanation from Search Engine Watch to learn more about Google Places and how to create your own listing.
Google Places is the information that a search engine receives and uses when listing your business. A search engine will probably already have your business listed in results, but your Google Places page allows you to control what information Google has and presents to searchers about your business. You can fill in your Places page with information like a description, images, hours of operation, and contact information.
You manage all of this information in your Google Places dashboard, so you can change it anytime you wish. You have to sign up for Google Places here, fill in your information, and then verify your account – you have to verify either by phone or by mail, which Google will walk you through, and then you’re set to go and start taking control of your brand. **
In the excerpt above, business refers to your church. For your church’s Google Places listing, I recommend including a description of your church, your church logo or an image of your worship location, church office hours or worship times, and your contact information. Once you’ve completed your Google Places profile, your church will be listed on the Google Map for certain searches and may also be listed in the local search results. Get listed here and start getting found on Google!
**Excerpt from Google Places for Business vs. Google+ Local by Amanda DiSilvetro